Compare Operelio
Operelio covers four jobs: automated lead flow and routing, AI data cleaning, cleanup and verification tools and CRM importing. Each comparison below shows prices with the date they were checked and says when to pick each tool.
Facts about other tools come from their own pricing pages and docs · Updated October 27, 2026
Overall
Tools that overlap with Operelio on more than one job.
Lead flow and routing
Getting new leads into your CRM and to the right rep, automated.
AI data cleaning
Cleaning and reshaping a file with AI before it reaches your CRM.
Data cleaning tools
Single-job tools to dedupe, verify and fix a file.
CRM importing
Getting a file into HubSpot, Salesforce or Pipedrive.
What a trail costs against a Zapier or n8n stack
A trail runs up to ten steps on each lead. The table sets each step beside what Zapier, Make and n8n Cloud offer for it. Below it, costs are compared only where two stacks do the same steps. Rival facts come from their own docs and pricing pages, read on October 21, 2026. We did not sign up for or test any of them.
A few leads a week? Add them by hand or use your CRM's own form.
The steps, side by side
“Build it yourself” means the parts exist (code, web requests, branches) but no step does the job. “Not available” means the vendor's docs have nothing for it.
Swipe the table sideways to see each column.
| Step | Operelio | Zapier | Make | n8n Cloud |
|---|---|---|---|---|
| 1.Intake | Upload a .csv, .xlsx or .xls file. Email a file or an enquiry (PDF and Word come by email only). Single leads from a form on your own site, Typeform or a webhook. | Webhooks, on Professional. Email by Zapier, under 10 MB. A CSV of about 150 KB, or up to 4 MB through Files by Zapier. | A custom webhook. A custom mailhook, up to 25 MB. A file from Google Drive, split row by row. | A Webhook node. An email trigger with attachments. A file from Google Drive, read as CSV, XLS or XLSX. |
| 2.Cleaning | The trail's steps (clean, find and replace, filter) run on lists and single leads alike. | Formatter: trim, capitalize, replace, phone format. | Text functions inside a mapping. | Edit Fields, or a Code node. |
| 3.Dedupe in the file, near-duplicates included | Lists: exact, or similarity matching ("Jon Smith" and "John Smith" score 90%). Single leads are not deduped. | Not available. No step for it in Zapier's docs. | deduplicate() removes repeats in a list; the docs don't say exact or similar. Near-duplicates: not available. | Remove Duplicates, exact matches only. Near-duplicates: build it yourself in Code. |
| 4.Email verification | Lists only, one credit per address. Single leads skip it. | A verifier's app, such as ZeroBounce or MillionVerifier, plus its credits. | A verifier's app, plus its credits. | Hunter is built in. Others through a web request, plus their credits. |
| 5.Company Active Check | Lists only, no credits. Single leads skip it. | Build it yourself: a web request, then a filter. | Build it yourself: a web request, then a filter. | Build it yourself: a web request, then If. |
| 6.CRM check | HubSpot, Salesforce and Pipedrive. Labels each lead an existing contact, a new person at an existing account, or new, with the company's owner. | Find Contact and Find Company in HubSpot; Find Record in Salesforce. | Search modules in HubSpot; a SOQL search in Salesforce. | Search nodes in HubSpot, with the owner through a web request; a SOQL search in Salesforce. |
| 7.Scoring 1 to 5 | The Scorecard, on lists and single leads. | Build it yourself with Formatter or Code. | Build it yourself with math functions. | Build it yourself with Code, If or Switch. |
| 8.Routing by location, territory and company owner | Rules in order, to a person, a team in turn, the company owner, an owner in a column, or the review queue. A rep in a team can take more of each turn. No caps, working hours or meeting booking. | Lead Router, a separate product with territory rules and weighted round robin, at 5 tasks a lead. Or build it yourself with Paths. | A Router and filters. Round robin and territories: build it yourself. | A Switch node. Round robin and territories: build it yourself in Code. |
| 9.Push to HubSpot, Salesforce or Pipedrive | Lists go to HubSpot, Salesforce or Pipedrive, filling blanks unless you choose to overwrite. Single leads go to all three, filling a contact's blanks and keeping its owner. | Create or Update steps. Fill blanks only: build it yourself. | Create or Update modules. Fill blanks only: build it yourself. | Create or Update nodes. Fill blanks only: build it yourself. |
| 10.The report and held leads | The Leads tab, a page for each lead, the review queue, and an email when a run needs you. | Build it yourself with Tables and Request Approval. | Build it yourself with a data store. | Build it yourself with a Data table and Wait. |
The same four steps: verification, dedupe, CRM check and push
A weekly or daily list, verified and deduped as a batch. This is the only group where every stack does the same steps. Every figure is US dollars a month on monthly billing, with the monthly price on annual billing below it.
Swipe the table sideways to see each column.
| Stack | 100 a week (433 a month) | 1,000 a week (4,333 a month) | 10,000 a week (43,333 a month) |
|---|---|---|---|
| Operelio StarterFiles, verified as a batch | $39.00 a month$0.09 a lead$29.25 a month billed yearly | $72.33 a month$0.017 a lead$62.58 a month billed yearly | $377.67 a month$0.0087 a lead$367.92 a month billed yearly |
| Zapier + MillionVerifierEach lead as it arrives. Read October 21, 2026 | $60.19 a month$0.14 a lead$40.69 a month billed yearly | $291.21 a month$0.067 a lead$196.71 a month billed yearly | $1,174.91 a month$0.027 a lead$794.91 a month billed yearly |
| Zapier + ZeroBounceEach lead as it arrives. Read October 21, 2026 | $64.48 a month$0.15 a lead$44.98 a month billed yearly | $326.75 a month$0.075 a lead$232.25 a month billed yearly | $1,339.58 a month$0.031 a lead$959.58 a month billed yearly |
| n8n Cloud + MillionVerifier, one run per leadEach lead as it arrives. Read October 21, 2026 | Starter$25.69 a month$0.059 a lead$21.69 a month billed yearly | Pro 10K$67.71 a month$0.016 a lead$57.71 a month billed yearly | Pro 50K$169.91 a month$0.0039 a lead$145.91 a month billed yearly |
| n8n Cloud + ZeroBounce, one run per leadEach lead as it arrives. Read October 21, 2026 | Starter$29.98 a month$0.069 a lead$25.98 a month billed yearly | Pro 10K$103.25 a month$0.024 a lead$93.25 a month billed yearly | Pro 50K$334.58 a month$0.0077 a lead$310.58 a month billed yearly |
| n8n Cloud Starter + MillionVerifier, one run per fileFiles. Read October 21, 2026 | $25.69 a month$0.059 a lead$21.69 a month billed yearly | $31.71 a month$0.0073 a lead$27.71 a month billed yearly | $49.91 a month$0.0012 a lead$45.91 a month billed yearly |
| n8n Cloud Pro 10K + MillionVerifier, one run per fileFiles. Read October 21, 2026 | $61.69 a month$0.14 a lead$51.69 a month billed yearly | $67.71 a month$0.016 a lead$57.71 a month billed yearly | $85.91 a month$0.002 a lead$75.91 a month billed yearly |
Verify credits are priced per credit at the pack's rate, because prepaid credits carry over from month to month.
How Operelio's cost is made, on Starter at $39 a month
Swipe the table sideways to see each column.
| Leads a week | How the cost is made | Total |
|---|---|---|
| 100Starter | 433 addresses fit Starter's 1,000 included verify credits | $39.00 a month$0.09 a lead |
| 1,000Starter | $39 + 3,333 extra verify credits at $0.010 each (10,000 for $100) = $39 + $33.33 | $72.33 a month$0.017 a lead |
| 10,000Starter | $39 + 42,333 extra verify credits at $0.008 each (50,000 for $400) = $39 + $338.67 | $377.67 a month$0.0087 a lead |
- Verify credits are almost all of it. At 10,000 a week they are $338.67 of the $377.67.
- Jobs aren't a cost here. A trail run uses up to four jobs, so a daily file is about 120 jobs a month, inside Starter's 300.
- Starter verifies 2,500 rows a day, and 10,000 a week arrives as about 1,430 a day.
- Operelio costs less than every Zapier stack at all three volumes. The closest is $39.00 a month against $60.19 a month at 100 a week.
- It is not the cheapest. n8n Cloud with MillionVerifier costs less at every volume: $25.69 a month against $39.00 a month at 100 a week.
- Against n8n Cloud with ZeroBounce, Operelio costs less only at 1,000 a week: $72.33 a month against $103.25.
- The Zapier and n8n prices cover these four steps only. n8n's dedupe is exact only, and scoring, routing, the Company Active Check and a review queue are steps you build and maintain.
- Every Zapier figure assumes Professional. Zapier's Free plan allows "one trigger and one action".
- n8n's run limit: "Max execution duration: 5 min" on Starter and 40 minutes on Pro (n8n pricing, October 21, 2026). A large file may need a higher plan.
- Make's pricing page was behind a bot check on October 21, 2026, so Make isn't shown.
- You build and maintain every Zapier and n8n step yourself.
Each lead as it arrives: CRM check, routing and push
A form or webhook sends each lead as it arrives. Operelio scores it, checks the CRM, routes it and pushes it, but doesn't verify or dedupe it. Zapier is the only rival with a priced routing tool, Lead Router, so it is the only one here.
Swipe the table sideways to see each column.
| Stack | 100 a week (433 a month) | 1,000 a week (4,333 a month) | 10,000 a week (43,333 a month) |
|---|---|---|---|
| Operelio, single leadsEach lead as it arrives | Starter$39.00 a month$0.09 a lead$29.25 a month billed yearly | Starter$52.50 a month$0.012 a lead$42.75 a month billed yearly | Agency$299.00 a month$0.0069 a lead$224.25 a month billed yearly |
| Zapier + Lead RouterEach lead as it arrives. Read October 21, 2026 | $133.50 a month$0.31 a lead$89.00 a month billed yearly | $433.50 a month$0.10 a lead$289.00 a month billed yearly | $1,899.00 a month$0.044 a lead$1,269.00 a month billed yearly |
Jobs are counted as whole packs bought each month, the cautious reading. Packs never expire, so leftover jobs carry over and some months need none.
How Operelio's cost is made
Swipe the table sideways to see each column.
| Leads a week | How the cost is made | Total |
|---|---|---|
| 100Starter | 433 a month, inside Starter's 1,000 included single leads | $39.00 a month$0.09 a lead |
| 1,000Starter | 4,333 a month. Past Starter's 1,000 included, 3,333 leads use 334 jobs, one for each 10 or part of 10. Starter's 300 jobs leave 34, so one 50-job pack as a monthly add-on: $39 + $13.50 | $52.50 a month$0.012 a lead |
| 10,000Agency | 43,333 a month. Past Agency's 20,000 included, 23,333 leads use 2,334 jobs, one for each 10 or part of 10, inside Agency's 3,000 jobs | $299.00 a month$0.0069 a lead |
- Each plan includes single leads a month: Starter 1,000, Pro 5,000, Agency 20,000. Past that, each 10 single leads, or part of 10, uses one job, and none is turned away.
- Jobs come from the plan first (Starter 300, Pro 1,000, Agency 3,000), then from job packs: 50 for $15 or 200 for $50, or 10% less as a monthly add-on. Each row is the cheapest plan with these as its only leads.
- Bursts are gathered: more than 60 a minute or 1,000 an hour into one folder become one job every 10 minutes.
- Operelio's single leads cost less than Zapier with Lead Router at all three volumes: $39.00 a month against $133.50 a month at 100 a week, $52.50 a month against $433.50 a month at 1,000, and $299.00 a month against $1,899.00 a month at 10,000.
- At 10,000 a week, the same leads as daily files cost $377.67 a month, with every row verified and deduped. As single leads they cost $299.00 a month, with neither.
- Lead Router uses 5 tasks a lead, so the Zapier row is 7 tasks a lead. Its plan is not stated in its docs (October 21, 2026).
- Lead Router and Operelio both weight reps in a round robin. Operelio doesn't cap a rep's leads.
Rival prices read on October 21, 2026 from: Zapier pricing, Zapier Lead Router task usage, n8n pricing, MillionVerifier, ZeroBounce pricing.
How these comparisons are made
- Facts come from each tool's own pages
- Prices and features of other tools come from their pricing pages, help centers and docs, and each comparison says when they were checked.
- Each page says when to pick the other tool
- Every comparison names the situations where the other tool is the better choice, not only where Operelio is.
- No scores and no reviews
- We do not rate tools out of five or quote reviews. The pages describe what each tool does and what it costs.
- Every fact is dated
- Each comparison says when its facts were checked. A fact older than 90 days is flagged, and the source is read again before it stays.
Clean, route and import in one place
Trails for automated lead flow and routing, Bridgeant by Operelio for AI cleanup and a toolkit of 17 tools. CRM imports show you what will change before you push. Start free with 15 tools, no credit card needed.