ZoomInfo
HubSpot18 of the 37 columns in a ZoomInfo export, mapped into 17 HubSpot fields under HubSpot's own names.
Free · 20 KB · Excel 365 or Google Sheets
Check your ZoomInfo export first
Built on ZoomInfo’s export columnsChecked against HubSpot’s import rulesUpdated October 3, 2026
ZoomInfo splits numbers across Direct Phone and Company HQ Phone. HubSpot formats each one by its country code, so a number saved without one stays as it is.
The template Phone Number takes the first of Direct Phone and Company HQ Phone that has a value.
ZoomInfo's export has no lifecycle stage or lead status column. In HubSpot, an import can move a contact's lifecycle stage forward but never back.
The template sets Lifecycle Stage to Lead and Lead Status to New on every row. Change either, or drop them, before you import if your process differs.
This template gives Job Function, Management Level and Department no HubSpot field of their own. A HubSpot contact has no Notes field: imported with contacts and notes together, the text becomes a note on the contact.
The template writes them into Notes, each with its label, and leaves empty ones out.
Many of the 37 columns in ZoomInfo's export describe the company, not the person. HubSpot keeps company details on the Company record, and with Create and associate companies with contacts turned on, it builds the company from the email domain.
The template leaves out the columns that describe only the company, such as Company HQ Phone, Company Fax and 3 more.
Looks for the 18 columns this template reads, and what HubSpot would skip.
Drop your ZoomInfo CSV here
Runs in your browser. Nothing is uploaded, and results are counts only.
Step 1Export from ZoomInfoZoomInfo's help center, including the article below, needs a ZoomInfo login, so these steps may be labeled differently in your account.
Each person record exported uses one export credit.
Re-exporting a record you bought in the last 6 months does not use another credit.
ZoomInfo: Export contacts from the prospecting tool (ZoomInfo login needed)Works in Excel for Microsoft 365 and Google Sheets. Excel 2019 and older, Apple Numbers and LibreOffice can't run the formulas this file uses.
Step 3Import into HubSpotFixes the capitals in names, formats phone numbers, standardizes countries, removes duplicate and blank rows, which the Excel file leaves to you. On every plan. Email verification, a check against your HubSpot records and dropdowns, and the push, from Starter.
Use this template in OperelioEmail comes from ZoomInfo's Email Address column, lowercased. The checker above counts the rows with Email blank.
Into one note on each contact, labeled like "Job function: Finance | Management level: C-Level | Department: Finance". Importing the same contacts again adds a second note.
This template expects the standard Contact Search column set. Columns like Mobile Phone, Intent and Scoops are not in the expected set, so the import won't reject rows when they're absent. If your export has extra columns, map them by hand in the column mapper.
Duplicates and undoing an import: HubSpot import questions.
The row above is made up. Help pages read September 28, 2026:
Upload your ZoomInfo export and download a file HubSpot can import. No credit card needed. The push into HubSpot is from Starter.
