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How to migrate Zoho CRM to HubSpot

14 of the 15 columns in a Zoho CRM export, mapped into 13 HubSpot fields under HubSpot's own names.

Free · 19 KB · Excel 365 or Google Sheets

Check your Zoho CRM export first

Built on Zoho CRM’s export columnsChecked against HubSpot’s import rulesUpdated October 3, 2026

One Zoho CRM row, through the templatecopied as it ischanged on the way1explained below
  • First Name to First NameDavid
  • Last Name to Last NameGarcia
  • Email to Emaillowercaseddavid.garcia@cavendish.example.com
  • Phone to Phone Number+44 20 7946 0602
  • Mobile to Mobile Phone Number+44 7700 900602
  • Company to Company NameCavendish Legal
  • Title to Job TitleOperations Director
  • Mailing Street to Street Address21 Gray's Inn Road
  • Mailing City to CityLondon
  • Mailing State to State/RegionGreater London
  • Mailing Zip to Postal CodeWC1X 8HB
  • Mailing Country to Country/RegionUnited Kingdom
  • Lead Source, Tag to Notes1joined, with labelsLead source: Trade Show | Tags: Legal, Priority
Not imported: Description. The template leaves it out; map any to a custom field in Operelio.

Where Zoho CRM and HubSpot don’t line up

1

Two columns kept in Notes

This template gives Lead Source and Tag no HubSpot field of their own. A HubSpot contact has no Notes field: imported with contacts and notes together, the text becomes a note on the contact.

The template writes them into Notes, each with its label, and leaves empty ones out.

Zoho CRMLead Source Trade Show
Tag Legal, Priority
HubSpotLead source: Trade Show | Tags: Legal, Priority

Check your Zoho CRM export before you import it

Looks for the 14 columns this template reads, and what HubSpot would skip.

Drop your Zoho CRM CSV here

Runs in your browser. Nothing is uploaded, and results are counts only.

Zoho CRM to HubSpot in three steps

Step 1Export from Zoho CRM
  1. Go to Setup, then Data Administration, then Export.
  2. Click Start an Export and choose Contacts or Leads.
  3. Pick CSV or XLSX.
  4. Download the ZIP. The link lasts seven days.

You need the Export permission for the module. A CSV export takes up to 200,000 records, XLSX up to 50,000.

Zoho CRM: Export CRM data
Step 2Paste into the template
  1. Paste the export at A1 of Paste Zoho CRM export here.
  2. Start here checks all 14 columns were found.
  3. Save HubSpot Contacts import as a CSV.

Works in Excel for Microsoft 365 and Google Sheets. Excel 2019 and older, Apple Numbers and LibreOffice can't run the formulas this file uses.

Just the 13 headers as a CSV

Step 3Import into HubSpot
  1. On the Contacts page, click Add contacts in the top right and choose Import, or go to Data Management, then Data Integration.
  2. Click Import data, choose the advanced import for all objects, select Contacts and Notes and click Next.
  3. Upload your file, keep Create and update contacts as the import type, and click Next.
  4. Check the column mapping. Email is the unique identifier, and the Notes column goes to Note body. Click Next.
  5. Name the import, check the consent box and click Finish import.
HubSpot's importer, screen by screen

Operelio, with the same template

Fixes the capitals in names, formats phone numbers, removes duplicate and blank rows, which the Excel file leaves to you. On every plan. Email verification, a check against your HubSpot records and dropdowns, and the push, from Starter.

Use this template in Operelio

Questions

Where does Zoho CRM's export fill Email, which HubSpot requires?

Email comes from Zoho CRM's Email column, lowercased. The checker above counts the rows with Email blank.

Where do Lead Source and Tag go?

Into one note on each contact, labeled like "Lead source: Trade Show | Tags: Legal, Priority". Importing the same contacts again adds a second note.

Will custom Zoho fields transfer?

This template maps the 13 fields listed above. Custom Zoho fields appear in the export but need manual mapping in Operelio to reach HubSpot.

Duplicates and undoing an import: HubSpot import questions.

Try this template free

Upload your Zoho CRM export and download a file HubSpot can import. No credit card needed. The push into HubSpot is from Starter.