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How to migrate Salesforce to Zoho Leads

14 of the 16 columns in a Salesforce export, mapped into 14 Zoho Leads fields under Zoho's own names.

Free · 19 KB · Excel 365 or Google Sheets

Check your Salesforce export first

Built on Salesforce’s export columnsChecked against Zoho’s import rulesUpdated October 3, 2026

One Salesforce row, through the templatecopied as it ischanged on the way
  • First Name to First NamePriya
  • Last Name to Last NameNair
  • Email to Emaillowercasedpriya.nair@fernway.example.com
  • Phone to Phone+1 503-555-0107
  • Company to CompanyFernway
  • Title to TitleSales Operations Lead
  • Lead Source to Lead SourceWeb
  • Lead Status to Lead StatusWorking - Contacted
  • Street to Street12 SW Watson Avenue
  • City to CityBeaverton
  • State to StateOR
  • Zip/Postal Code to Zip Code97005
  • Country to CountryUnited States
  • Description to DescriptionRenewal due in March.
Not imported: Website and Industry. The template leaves these out; map any to a custom field in Operelio.

Check your Salesforce export before you import it

Looks for the 14 columns this template reads, and what Zoho would skip.

Drop your Salesforce CSV here

Runs in your browser. Nothing is uploaded, and results are counts only.

Salesforce to Zoho in three steps

Step 1Export from Salesforce
  1. Build or open a Leads or Contacts report.
  2. From the report's dropdown, choose Export.
  3. Choose Details Only and pick .csv.
  4. Click Export and save the file.

You need the Export Reports permission. A report export takes up to 100,000 rows and 100 columns.

Salesforce: Export a report
Step 2Paste into the template
  1. Paste the export at A1 of Paste Salesforce export here.
  2. Start here checks all 14 columns were found.
  3. Save Zoho Leads import as a CSV.

Works in Excel for Microsoft 365 and Google Sheets. Excel 2019 and older, Apple Numbers and LibreOffice can't run the formulas this file uses.

Just the 14 headers as a CSV

Step 3Import into Zoho
  1. Open the Leads tab, click the down arrow next to the Create button and choose Import.
  2. Drop in or browse to your CSV, XLS or XLSX file, set the character encoding if needed and click Next.
  3. Choose Add as new, Update existing only or Both, and the field that identifies an existing record.
  4. Map each column to a Zoho CRM field; for a lookup, choose the field that identifies the linked record.
  5. Set the assignment, approval and automation options, accept the anti-spam policy and submit.
Zoho CRM's importer, screen by screen

Operelio, with the same template

Fixes the capitals in names, formats phone numbers, removes duplicate and blank rows, which the Excel file leaves to you. On every plan. Email verification from Starter.

Use this template in Operelio

Questions

Where does Salesforce's export fill Last Name and Company, which Zoho requires?

Last Name comes from Salesforce's Last Name column; Company comes from Salesforce's Company column. The checker above counts the rows with Last Name or Company blank.

Will Salesforce's Lead Source picklist values match Zoho's?

Not by default. Each org's picklist values are custom. Before import, add any Salesforce Lead Source values to Zoho's Lead Source picklist so every row imports without errors. Same for Lead Status.

Duplicates and undoing an import: Zoho CRM import questions.

Try this template free

Upload your Salesforce export and download a file Zoho can import. No credit card needed.